Minerva is revolutionizing video entertainment by seamlessly integrating intelligence into every aspect of the user experience, operations, and monetization. Minerva’s Intelligent Video Entertainment (IVE) framework harnesses the power of AI to deliver a highly personalized and dynamic user experience, while maximizing advertising revenue.
Simplify the Discovery
Minerva’s AI Companion revolutionizes the way users discover video content by eliminating the hassle of traditional keyword searches. With its deep understanding of user intent, AI transforms the discovery process into a seamless experience that naturally blends personalized recommendations, and trending shows. AI makes it effortless. Users can ask, “What should I watch next?” or “What’s popular on Netflix?”. All prompts are handled through a single, intuitive interface, instantly offering up content or opening the relevant app. This AI-driven approach ensures users spend less time searching and more time enjoying their favorite content.
Enrich the Experience
Once a user selects a program to watch, Minerva’s AI Companion enhances the viewing experience by offering one-click access to relevant topics through a set of intuitive, dynamic buttons. Users can also engage using voice input to ask free-form questions. With each interaction, the AI Companion updates the buttons with new, personalized follow-up questions, creating a unique and tailored experience for every user. This AI-driven approach ensures that no two experiences are the same, providing endless opportunities for discovery and engagement. With Minerva’s AI Companion, the journey of exploring and enjoying content never ends!
Follow Sports
Sports fans can enjoy real-time game and league stats for any game in progress, recently played, or upcoming. When tuned to a game from the NFL, NBA, MLB, or international soccer leagues, the AI Companion offers default buttons to access stats, scores, standings, and game summaries. Fans can enter their own prompts to learn more about their favorite players and their off-field interests or brush up on the histories of teams or leagues. The AI Companion helps the conversation along with new suggestions with each response.
Monetize with Advertising
Engaged users create high-value opportunities for advertisers. Pre-roll ads and graphic overlays can be highly effective as users are looking at the screen with remote controls in hand focused on their upcoming content. Unlike legacy-style pre-rolls that seem impersonal and time-wasting, pre-rolls around AI interactions are seen as friendlier. AI powered Ad Manager optimizes the frequency, number and duration of ads. As a result, The AI Companion earns users’ trust with usage, which leads to more acceptance of pre-roll ads. These types of ads carry higher-than-average CPMs and can be used with a high degree of discretion to avoid ad fatigue.